Your idea, engineered.
We design, build and launch software for businesses that need something nobody sells off the shelf: SaaS platforms, business apps, client portals and the integrations that tie them together.
It is the same team, and the same standards, behind Flow: a complete business suite with payments, payouts and sixteen tools, which we build and run ourselves every day.
- A written proposal before any work
- Progress you can see every week
Software for the way your business works.
From a first version that proves an idea to a platform that runs a company, we build what your customers and your team will actually use.
SaaS platforms
Multi-customer software with sign-up, plans, subscriptions and an admin console, built so one customer's data never reaches another's.
Business web apps
Dashboards, internal tools and workflows that replace the spreadsheets and copy-paste your team lives in today.
Payments & billing
Checkouts, invoices, subscriptions and payouts, with every amount tracked to the cent. It is what Flow runs on.
Client portals
A private place where your customers see their projects, approve work, sign, pay and download, under your brand.
WordPress plugins & integrations
Plugins like our own Invoices and Campaigns, and connections between the tools you already pay for.
APIs, automation & AI
APIs, webhooks, scheduled jobs and AI assistants that answer from your own knowledge base.
Clear steps. No surprises.
You always know what is being built, what it will cost and when you will see it. Nothing starts until you have agreed a written proposal.
Discover
We learn the problem, the people who will use the software, and what success looks like.
Propose
A written proposal: scope, milestones, timeline and price.
Design & build
Screens you can click first, then working software you can see every week.
Launch & grow
We put it live, watch it, and keep improving it, or hand it to your team.
Built the way we build our own products.
We hold your software to the rules we hold Flow to, because we know what it costs when software that handles people's money or data gets it wrong.
Secure by design
Access rules in the database itself, encrypted secrets and two-step sign-in for admins.
Fast everywhere
Pages that load quickly on a phone, not just on our desks.
Tested
Automated checks on what matters most: money, permissions and the paths your customers take.
Made for people
Plain words, clear screens, and nothing a user has to guess.
Before you write to us.
How much does custom software cost?
It depends on what it needs to do. After a first conversation we send a written proposal with the scope, milestones, timeline and price, and nothing starts until you have agreed it.
How long will it take?
That depends on scope too. The proposal breaks the work into milestones, each with a date, and you see working software at every one of them.
Can you work with the systems we already use?
Yes. We can extend what you have, connect to it through its API, or replace it step by step so your business never stops.
Who owns the software?
Ownership and licensing are set out in the proposal before work starts, so there is never a question about it later.
What happens after launch?
We can host, monitor and keep improving it for you, or hand it to your own team with the documentation they need.
Tell us what you want to build.
Email us a few lines about your idea. We reply from a real inbox with questions, or with a time to talk.
It helps to include
- What the software should do, and who will use it
- What you use today, if anything
- When you would like it live
- A budget range, if you have one